Space Tech Update – January 2023

I attended the AIAA SciTech Forum held on Jan. 23-27, 2023. AIAA is the American Institute of Aeronautics and Astronautics.

The event featured speakers and panelists from a variety of space technology companies, organizations, and institutions. I attended many of the presentations and listened to panelists with a wide variety of backgrounds and expertise.

Here are my key insights and takeaways from this event.

Common Themes from Several Presentations

1. New design and development tools are accelerating product development in the space industry. These tools are handling more of the design tasks so humans have more time for creative thinking and innovation.

2. Artificial intelligence is helping with many tasks and will gradually become more integrated into space tech systems.

3. There’s a large variety of business opportunities fueled by public and private investments and new technology being developed by an increasing number of companies.

Monday

Which is your favorite idea?

I attended the Idea Challenge: Applying Aerospace Technologies to Solve Societal Problems presentation at the AIAA SciTech Forum today (Monday).

The event included presentations by three teams of young professionals – each team presenting their idea. Here are the three ideas:

1. Food Secured – Using satellite data and historical weather data to provide farming suggestions to increase crop yield and reduce water usage. Initial application in India due to the large population and significant need to improve food production.

2. Kidddney – Combining 3D Bioprinting with Microgravity to produce 3D printed kidneys for human transplant. The 3D printed kidney is expected to be created in one week, as compared to the current average wait for a kidney of 3.5 years.

3. CIA – A data sharing platform for underdeveloped countries. Connects people in rural areas with critical information, such as safety announcements, weather warnings, and availability of community services. Uses satellite data, cellular networks, and drones to share data throughout a country, such as the Philippines.

All three ideas are fantastic. Congratulations to all team members for working to solve important problems.

Tuesday

I attended five presentations at the AIAA SciTech Forum on Tuesday. Here are my key insights and take-aways.

1. Advancing Space Propulsion Technologies – NASA and DARPA will be collaborating on developing a Nuclear Thermal Propulsion system. They plan to test a new system by 2027.

The new propulsion system is expected to be significantly more efficient than chemical propulsion systems and provide faster travel to deep space and to Mars.

The program is named Demonstration Rocket for Agile Cislunar Operations (DRACO) and will demonstrate a nuclear thermal rocket (NTR) in orbit.

Stefanie Tompkins and Pamela Melroy discussed the details of the DRACO program.

2. Public Investors in the Future of Aerospace – This panel discussed various funding sources from NASA, AFWERX, SpaceWERX, and other organizations.

For example, NASA offers the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs. SpaceWERX offers financial awards through the Orbital Prime program.

The panelists were Sha-Chelle Manning, DyanGibbens, Byron Knight, and Gynelle Steele.

3. Space 2050 – Nelson Pedreiro (Lockheed Martin Space) shared his vision of space in 2050, only 27 years from now.

His vision includes current activities and projects by Lockheed Martin. Nelson expects that highly automated design tools will shorten the design and development time required to develop new space technology and systems. This will allow new space technology to be developed more quickly.

One part of the vision for 2050 is the existence of a power and communication infrastructure. This will simplify the design of new space vehicles and space systems because they can access the power and communication infrastructure rather than having to design their own power and communication systems.

4. Private Investors in the Future of Aerospace – This panel provided many helpful tips to help space tech startups successfully obtain funding. Several panelists encouraged startups to fail fast and ask lots of questions so they continue to learn and grow. The panel members discussed different stages of funding and what to expect at each stage.

Startup leaders were encouraged to conduct their own due diligence when evaluating a potential investor in their company, such as whether the investor is a good fit with your company an if they can support the growth of your business.

The panel members shared that investors are looking for startup leaders with “grit” and persistence. They also stressed the importance of having a strong team with relevant business growth experience.

The panelists were Hailey Nichols, Sherman Williams, MislavTolusic, and Nicole Conner.

5. Innovation for Impact – Curt Carlson shared an approach to Innovation that focuses on a customer value proposition. He explained that addressing an important unmet customer need is critical to creating a new product or service. He discussed examples of companies that failed because they were not solving an important unmet need.

Curt also discussed an approach to pitching your idea that uses a hook to grab the listeners attention, then discusses the value proposition and the action you want the listener to take. It was interesting to watch several live pitches with feedback to the people presenting the pitches.

Wednesday

Did you know that satellite data is being used to fight wildfires, monitor climate changes, improve crop yields, and more?

On Wednesday, I attended the AIAA SciTech Forum Monitoring Planet Earth presentation. The panelists discussed how data is being collected by satellites, aircraft, and unmanned aerial vehicles (UAVs). The collected data includes weather patterns, wildfire images, thermal information, and more.

This data is being used by companies and government agencies to help fight wildfires, understand how the earth’s climate is changing, and suggest farming activities (based on soil moisture levels, crop rotation, etc.) to improve crop yield. Machine learning systems can process this data to discover trends and make predictions that may identify the likely movement of a wildfire, predict climate changes in specific areas, and suggest farming activities.

The panelists were Al Tadros, Cathy Olkin, Rob Stevens, Barry Tilton, Marcus Johnson, Julie Robinson, and John Choi.

Thursday

I attended several presentations at the AIAA SciTech Forum on Thursday. Here are my key insights and take-aways.

1. Accelerating Digital Technology to Transform the Aerospace Industry – Guillermo Jenaro (Acubed – Airbus Innovation Center) shared his thoughts on digital tools that reduce product lead time and reduce cost. His team is also working on autonomous flight systems and machine learning solutions for the next generation of aircraft.

He predicts that the next big disruptors are:

  • Artificial Intelligence advancements
  • Quantum computing
  • Virtual Reality/Augmented Reality

2. Addressing Increasing Complexity in Aerospace Systems – This panel discussed new types of modeling and simulation tools that assist with complex designs.

NASA’s key areas of digital transformation are: engineering, discovery, operations, and decision making. An important area for Boeing is applying digital solutions to legacy platforms.
Several panel members mentioned that digital tools are being used to help get answers to design/development questions fast. The panel also stressed the importance of lifelong learning because technology and tools are moving very fast.

The panelists were Michael Grieves, Sophia Bright, Jill Marlowe, Ryan Tintner, and Karen Willcox

3. Transformative Systems Engineering Success Stories – This panel discussedexamples of new products that were designed digitally using the latest digital design and development tools.

Digital twins are used to accelerate the design system and test new ideas quickly.

An example of successfully using digital tools discussed managing wiring harness design in complex space systems. The tools helped manage wiring harness placement throughout the design process.

The panelists were Marilee Wheaton, Jason Bartolomei, Don Farr, Olivia Pinon Fischer, and Corbett Hoenninger.

4. Humans and Autonomy – This panel discussed the need for both real-world testing and simulated testing of autonomous vehicles. Several panelists expressed their views that fully autonomous vehicles are several decades away.

The panel also discussed the importance of having humans quickly take control when unusual or high-risk situations occur. They also discussed the importance of keeping humans actively operating the vehicles so they don’t lose their skills.

The panelists were John Tylko, Kailah Cabral, Mary Cummings, Amy Pritchett

The AIAA SciTech Forum was a valuable event that shared exciting visions for the space industry and provided information about the latest advancements in space technology. I enjoyed the event and look forward to attending again next year.

Managing Cybersecurity and Data Protection Issues– Justin Daniels


Will additional regulations be a good thing for security?

On this episode of the podcast, I have a great discussion with Justin Daniels.

Justin is an attorney and shareholder at the law firm of Baker Donelson where he practices as a transactional lawyer, which includes Merger & Acquisition work.

Justin specifically advises his clients on identifying and managing cybersecurity risk related to various types of transactions. He also leads incident response teams for ransomware and wire fraud cases.

Justin is a co-host of the podcast She Said Privacy/He Said Security – which he co-hosts with his wife Jodi Daniels (who is a privacy consultant). Justin also co-authored a book with his wife, titled “Data Reimagined: Building Trust One Byte At A Time”.

During our conversation, Justin discusses how companies can support innovation while also managing cybersecurity and data protection issues. He shares examples of situations where a lack of privacy and a lack of security in computing services resulted in huge losses due to lawsuits.

Listen carefully as Justin provides valuable tips and guidance for protecting your data and managing your cybersecurity protection.

“You must be a lifetime learner because education doesn’t stop when you leave school – that’s when your education is just beginning.” –Justin Daniels

Today on the Tech Leader Talk podcast:

  • A first step to protecting your company
  • The relationship between innovation, cybersecurity, and data protection
  • Motivating better security through government regulation
  • How to do a better job of listening
  • The motivation behind writing the book Data Reimagined

Resources:

Connect with Justin Daniels:

Thanks for listening!

Be sure to get your free copy of Steve’s latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.

Staying Competitive Through Innovation and Automation– Andrew Cohen


Are you effectively leveraging your innovation and automation to improve efficiency?

On this episode of the podcast, I am talking with Andrew Cohen.

Andrew is the Managing Director of Netsurit and the Managing Partner of EVOKE. These companies partner with clients to build modern workplace solutions that address organizational and technological challenges.

During our discussion, Andrew explains how he and his team help companies stay competitive through innovation and automation. He talks about the relationship between innovation and automation.

During our conversation, Andrew talks about “Innovate as a Service” – a new term for me. I encourage you to listen as Andrew explains how Netsurit uses “Innovate as a Service” with its clients. It may give you some new ideas for your own business.

I’m sure you will enjoy this conversation with Andrew and get some insights on using innovation and automation to strengthen your company’s competitive advantage.

“Look at your current business activities, identify any inefficiencies, and leverage your existing technology to be more efficient.” –Andrew Cohen

Today on the Tech Leader Talk podcast:

  • Staying competitive through innovation and automation
  • Providing innovation as an ongoing service
  • Implementing Innovate as a Service
  • User adoption as part of the innovation and automation process
  • Fostering an innovative spirit in your organization

Connect with Andrew Cohen:

White Paper (Protection Guide for Tech Startups):

Free download: https://stevesponseller.com/guide

Thanks for listening!

Be sure to get your free copy of Steve’s latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.

Managing Security for Small and Medium-Sized Companies– Scott McCrady


Is your company protected against cyber attacks?

On this episode of the podcast, I am talking with Scott McCrady.

Scott is the CEO of SolCyber, which provides Managed Security Services.

Scott has 25 years of experience working in the areas of networking, telecommunications, and information security. He has experience with large corporations (like IBM and EDS) and several technology startups.

During our discussion, Scott shares tips and experiences to help tech companies successfully implement cybersecurity in their organization. For example, he shares critical cybersecurity tools that increase the security posture of small- to mid-sized companies.

I’m sure you will get value from this discussion with Scott, and you will learn how to strengthen your company’s cybersecurity.

“The customers love it because they get a best-in-class security program in a per user, per month model.” –Scott McCrady

Today on the Tech Leader Talk podcast:

  • The “modern engagement model” for cybersecurity
  • Finding the business reason people want to buy your product
  • De-risking a company’s operational security and financial standpoints
  • Focusing on solving business problems
  • Identifying your core skill set

Book recommendations:

Connect with Scott McCrady:

White Paper (Protection Guide for Tech Startups):

Free download: https://stevesponseller.com/guide

Thanks for listening!

Be sure to get your free copy of Steve’s latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.

Raising Money Without Giving Up Control of Your Tech Company– Ron Bauer


Would you like a roadmap that helps your tech startup grow while you maintain control of the company?

On this episode, I have a great discussion with Ron Bauer who helps companies launch and raise funds without giving up control of the company.

Ron is a venture capitalist and entrepreneur with more than 20 years of experience in technology, life sciences, education technology, and natural resources. He has created a number of ventures with leading entrepreneurs and scientists. He is the founder and managing partner of Theseus Capital.

Ron has also launched ventures with several academic institutions, such as Oxford, Cambridge, Stanford, and Cornell.

He has as strong track record of nurturing innovative concepts and supporting entrepreneurs and scientists from early-stage startups to initial public offerings. Ron has successfully raised capital across many sectors, multiple geographies, and ever-changing market conditions.

I’m sure you will enjoy this discussion with Ron, where he shares his expertise with launching and growing tech companies, and discusses strategies for raising funds.

“The roadmap we created allows the founders to maintain control of the company and retain full scientific and creative freedom.” –Ron Bauer

Today on the Tech Leader Talk podcast:

  • What investors look for in tech startups
  • Creating and launching university spin-out companies
  • Adapting to changing economic environments
  • The critical importance of intellectual property
  • Identifying hot sectors based on changing market conditions

Book recommendations:

Connect with Ron Bauer:

Thanks for listening!

Be sure to get your free copy of Steve’s latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.

4 Free Resources for Growing your Tech Company in 2023

As we begin a new year, I’m looking forward to helping tech companies grow and thrive in 2023. I’ve been helping tech companies for more than 20 years and I’m excited to continue those activities for many more years.

Although I work with technology clients 1-on-1, I’m also offering several Free resources to share my knowledge and experience with all tech companies:

1. InventLock™ Protection Guide for Tech Startups – This is a white paper that summarizes my 3-step system to identify, evaluate, and protect your company’s most valuable inventions. You can download the Free white paper at https://stevesponseller.com/guide/

2. Cracking the Patent Code – This is my first book that clarifies the patent application process and provides details about how to identify, evaluate, and protect your critical inventions to build a valuable patent portfolio. The book is written in plain English for tech leaders, inventors, investors, and anyone who is interested in protecting their key inventions. Download a Free PDF copy of the book at https://stevesponseller.com/book/

3. Tech Leader Talk podcast – I interview successful technology company leaders, entrepreneurs, and experts from around the technology industry to share successes, challenges, and examples of what’s working now to build strong tech companies. The podcast has more than 80 episodes and is available on all major podcast apps, just search on “Tech Leader Talk” and look for the blue logo. Here’s the Apple Podcasts link: https://podcasts.apple.com/us/podcast/tech-leader-talk/id1551245817

4. InventLock™ Strategy Call – This is a complimentary 20 minute call with me to see if there’s anything you need to be aware of regarding your company’s patents or inventions. I will answer your questions about the patent process, such as when to consider patent protection, how to build a valuable portfolio of patents, and the 12-month patent filing deadline. Click this link to schedule your InventLock™ Strategy Call: https://stevesponseller.com/strategy/

If you have any questions about growing your tech company in 2023, please email me at: Steve (at) SteveSponseller (dot) com. I personally respond to all questions. If I can’t answer your question, I will put you in touch with one of my connections who can help.

Are Your Space Tech Inventions Protected?

Patents that protect important inventions are valuable to space technology companies that depend on those inventions to stand out in their industry. In many situations, a portfolio of patents is a tech company’s most valuable asset.

A well-designed patent portfolio can provide a competitive advantage, increase company valuation, attract investors, and attract and retain key employees.

You can build a valuable patent portfolio by strategically patenting high-value inventions that protect critical product features and provide significant value to the company. Too many companies randomly patent mediocre inventions. This approach can be a waste of time and money.

Instead, space tech companies need to identify and prioritize all of their inventions, then select the most valuable inventions for protection with their patent budget. Building a patent portfolio isn’t a “numbers game.” The goal is a portfolio of high-quality, high-value patents that are significant assets for the company.

To build a strong patent portfolio, here is a 3-step system that’s worked for hundreds of clients over the past 25 years.

1. Identify Every Invention in your Organization

Before you run off and start filing patent applications, there are two steps you need to complete first: identifying and prioritizing your inventions.

Identifying every invention in your company includes looking at your existing products and current development activities. For example, many space tech companies will perform invention mining activities to identify all inventions in a particular product.

It’s also important to get your entire team involved in the invention process. Great ideas can come from any team member, not just the engineering/development department. Teach everyone in your organization how to identify inventions and encourage them to submit their innovative ideas.

You can also take steps to make inventing fun, such as invention contests and entertaining off-site brainstorming activities.

To make sure your team’s inventions don’t slip through the cracks, create a system for submitting and tracking inventions. The invention submission process should be fast and painless so employees aren’t discouraged from submitting their inventions.

I’ve seen too many companies with long invention disclosure forms that stop people from submitting their ideas. Keep it short and simple so you’re certain to capture every invention.

2. Prioritize your Inventions

Now that you have identified every invention in your organization, it’s important to evaluate and prioritize those inventions.

The value of your patent portfolio depends on a careful evaluation of all inventions.

I have helped many clients evaluate their inventions by first creating a group of team members who will be the evaluators. This group should represent multiple departments and roles in the organization, such as engineering, product development, marketing, sales, and executives. These different team members have different perspectives regarding the value of an invention, the development costs, and whether the invention is in alignment with the company’s goals.

The group of invention evaluators will regularly review the submitted inventions based on specific criteria. This criteria is aligned with the company’s goals and may include the lifetime value of the invention, potential patentability issues, and the defensive value of the invention.

Each invention is scored based on the criteria. The inventions are then ranked based on their score. The highest ranked inventions are prioritized for preparing patent applications, which can become issued patents that expand the company’s patent portfolio.

3. Protect the Best Inventions

The list of prioritized inventions are excellent candidates for protection via a patent application. The evaluation and prioritization process discussed above should filter out mediocre inventions that don’t provide significant value to your company.

A strong patent portfolio has a collection of patents covering inventions in multiple categories. For example, patents covering your core technology, critical must-have product features, future inventions, and defensive inventions provide well-rounded protection for your company. This protection can reduce the risk of litigation, provide a barrier to entry for competitors, secure your competitive advantage, and increase company valuation.

Your team has invested time, money, and expertise to create innovative products that differentiate your company in the marketplace. Secure that investment by protecting your best and most valuable inventions to create or expand your portfolio of patents.

You can start implementing the 3-step system discussed in this article today. Start by identifying and evaluating every invention in your company. Then, protect the most valuable inventions that add significant value to your patent portfolio. This 3-step system has worked for hundreds of companies and provides a path for you to begin creating your own high-value patent portfolio that strengthens your business.

Do you have questions about how to identify and protect your most valuable inventions? I can help.

I’m offering complimentary 20 minute strategy calls to help you determine what you need to be aware of regarding your company’s inventions or patents. I will answer any questions and provide suggestions for identifying and protecting inventions created by your team.

Schedule a complimentary strategy call with me at: https://calendly.com/steve-sponseller/20

 

Solving Big Problems with Big Data– Colette Grail


Are you leveraging the data in your business to solve important problems?

Today I am talking with Colette Grail, who is a former Navy pilot and describes herself as a “data and emerging technology geek.” She is obsessed with ensuring that individuals, leaders, communities, and countries understand data.

During her 30 year career as a U.S. Naval Officer, Colette provided important insights for strategic and tactical decisions. Based on that experience, she wrote a book on making decisions with Big Data.

Colette’s book has just been released – the title is: The Fallacy of Laying Flat.

On today’s episode, Colette and I discuss the differences between Small Data and Big Data. She also explains how to solve Big Problems with Big Data.

I’m sure you will enjoy my discussion with Colette and the tips and recommendations she shares for your business.

“Data needs to be real time and interactive in order to have relevance and context.” –Colette Grail

Today on the Tech Leader Talk podcast:

  • Important differences between big data and small data
  • What motivated you to write the book: The Fallacy of Laying Flat?
  • How are big problems solved with big data?
  • The 3 Vs of big data
  • Ideas for visualizing data

Colette’s Book: The Fallacy of Laying Flat

Connect with Colette Grail:

Thanks for listening!

Be sure to get your free copy of Steve’s latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.

Launching and Growing Tech Companies– Jay Bartot


Need help growing your tech company? Learn from a serial technology entrepreneur who created and incubated nearly a dozen startups.

On today’s episode, I am talking with Jay Bartot.

Jay is the CEO of Zeitworks, which is an artificial intelligence-powered business process intelligence platform. The Zeitworks systems provide enterprises with data-driven insights and tools to improve and transform their business process operations.

Jay is a serial technology entrepreneur and innovator with more than 20 years of experience developing data and machine learning applications. As a co-founder of several companies, Jay has built technology teams, innovative analytics, and machine learning platforms.

Prior to founding Zeitworks, Jay was CTO and Managing Director at Madrona Venture Labs, where he helped create and incubate nearly a dozen startups.

Jay is also involved with Go Vertical, which provides startup creation workshops focused on technology entrepreneurship.

I hope you enjoy my discussion with Jay, where he shares tips and recommendations for launching and growing tech companies.

“Acquiring a tech startup can help larger companies stay at the forefront of technology and innovation.” –Jay Bartot

Today on the Tech Leader Talk podcast:

  • Using artificial intelligence to improve business processes
  • Experiences with company acquisitions
  • Lessons learned from incubating tech startups
  • Developments in RPA (Robotic Process Automation)
  • Maintaining effective communication channels between team members

Connect with Jay Bartot:

Thanks for listening!

Be sure to get your free copy of Steve’s latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.

Lessons from a Successful Startup CEO– Joyce Durst


Looking for tips from an experienced tech startup leader?

On today’s episode, I am talking with Joyce Durst.

Joyce is the CEO and co-Founder of Growth Acceleration Partners (referred to as “GAP”). GAP is a strategic technology solutions partner and a leader in digital transformation consulting.

When Joyce was a kid, she refused to accept the belief that “girls don’t do math” and kids from her small hometown don’t pursue college degrees. Joyce overcame both of those mindsets and earned a B.S. in Computer Science from Texas A&M University.

Joyce started her career at IBM and moved into Executive roles at multiple companies before founding Growth Acceleration Partners.

Joyce is a sought-after speaker on the topics of leadership and women in business.

“I realized that if I really wanted to have impact on a company’s direction and on the lives of other people, I would need to become a CEO.” –Joyce Durst

Today on the Tech Leader Talk podcast:

  • Lessons from 21 years of experience as a CEO
  • Starting with a foundation of values
  • Tips for growing your team
  • Managing remote work for team members
  • The importance of occasional in-person team meetings

Connect with Joyce Durst:

Thanks for listening!

Be sure to get your free copy of Steve’s latest book, Cracking the Patent Code, and discover his proven system for identifying and protecting your most valuable inventions. Get the book at https://stevesponseller.com/book.